Shopping Small

ALL SHOPPERS know that today is Black Friday. It is a day countless people anxiously await.

It is this nation’s busiest shopping day of the year. Bargain-hunters and retailers alike both have high hopes for the day.

As you read this, many have already made their Black Friday excursions. Many others are gearing up for second shopping helpings.

Black Friday is an important day for the economy as well as consumers. Tomorrow, however, is also a key day in the world of retailers.

Small Business Saturday has grown into a national observance. It looks to cultivate increased activity and sales for our nation’s basic retail market — that being small businesses.

Here in the Ohio Valley, we have the luxury of several malls and shopping centers. However, small businesses are the foundation of US consumerism.

If not for small businesses, many local communities would be in dire straits. Convenience, accountability and the personal touch are just a few of the benefits of shopping local.

Martins Ferry is staging a special observance Saturday, in conjunction with the city’s Christmas in the Park, to attract more downtown shoppers.

St.?Clairsville is marking the day with specials as other some other communities throughout the Ohio Valley. Even for those not holding organized events, each and all need your support.

Small Business Saturday is growing in stature nationwide. We hope that trend filters down to the local level.

We encourage everyone to patronize your local businesses Saturday in conjunction with the observance. We also encourage them to do so year round.